Unlike the real world, if we don’t like it, we can kill it

But there is on thing that we should always remember. At the end of the day we, the users, control the success of Facebook just like every other brand or product in the world. Facebook is making money because we are allowing it to become every marketers dream, it is the code from the Matrix wrapped around everything we post, share, comment, or connect with. If tomorrow we stop showing up that valuation would go south very quickly. It happened to Friendster, it happened to Bebo, it happened to MySpace, and it will and should happen to Facebook. Users have expressed concern about the privacy policy and the ownership of content uploaded to their network.

Greg Cargill on Big Method